Woodstock, VT, February 1, 2021 – The Ottauquechee Health Foundation (OHF) is excited to introduce a new look for 2021. The Foundation’s Communications Committee has created a new logo that helps distinguish it from the adjacent Ottauquechee Health Center. The two organizations are often confused due to their close proximity and their deep shared history.
The Ottauquechee Health Foundation began as a health center in the Simmons House in Woodstock in the 1950s. The Foundation moved to the current health center building in 1974. In 1996, health service delivery was taken on by Dartmouth Hitchcock Medical Center, and the Foundation was created to focus on providing grants and supporting access to health and wellness care. At that time, the Foundation returned to the Simmons House where they reside today.
Though OHF works closely with the Ottauquechee Health Center and their Community Care Coordinator, the organizations are two separate entities with two different missions.
“Our goal with the new logo is to create an identity for OHF that alleviates confusion and heightens the Foundations visibility,” said Tayo Kirchhof, OHF’s Executive Director.
The new logo adds color to a previously black and white text-only version and brings the “O”, “H”, and “F” front and center in circles of colors. A new font accompanies the colors, updating the look and feel of the logo. The logo design is flexible enough that it can be utilized on letter head, business cards, rack cards, annual reports, and a variety of promotional materials. OHF’s redesigned website will also benefit from the addition of the logo.
OHF worked closely with Communications Committee member and business owner, Patrick Fultz to create this logo. Mr. Fultz who is very involved with the Woodstock community also has his own design company, DM Creative Group, and co-owns Sleep Woodstock, a motel in West Woodstock, with his wife.
“It was a “pleasure to help create a logo that represents OHF’s identity and helps reinforce its mission.” said Mr. Fultz. “The Foundation is a vital asset to our communities. It deserves to stand out through design as much as it does through its work for those in need.”
The creation of this new look comes in tandem with one of the busier years The Foundation has experienced. The coronavirus pandemic has taken a toll our communities. OHF is proud to assist those in need through financial assistance, referral services, and community supports. With the addition of this new logo, OHF hopes to reach further into its communities, become more widely recognized, and further assist those who need it most.